Our FITPRO Ambassador Team

A message from Catherine Cameron, Lead FITPRO Ambassador

With a lifelong passion for all things health and fitness, and as someone who understands that when it comes to our health and happiness, small changes can have big impact, it is my pleasure to personally select and lead Urban Poling’s FITPRO Ambassador group. Each of these individuals has a passion for the active, healthy lifestyles Urban Poling strives to encourage. They also believe as I do, that every day presents us with an opportunity for a fresh start, and that a happier, healthier life is just a walk in nature away!

Interested in joining our FITPRO Ambassador Team?

Please email social@urbanpoling.com to request more information.

Catherine Cameron
President, CAMERON Communications

Catherine Cameron, Lead FITPRO Ambassador.
Catherine is President at CAMERON Communications in Toronto. Also a former personal trainer and a fitness instructor of 27 years, Catherine works with some of Canada’s leading health and lifestyle brands (Tennis Canada, ParticipACTION, DeerFields, Heart and Stroke Foundation and more) and has inspired thousands of Canadians to adopt healthier lifestyles. She lives in Toronto, has two daughters, ages 17 and 14, and is an avid runner, cyclist, and fitness enthusiast. Visit her website.
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Lisa A. Workman
M.A., B.P.E., CSEP-CEP, EIMC Level 2, AFLCA Trainer, Urban Poling Instructor. Lisa has been active in the exercise profession for over 15 years as a certified exercise physiologist, fitness centre manager, fitness writer and presenter, and group exercise instructor. She is the creator of The Why I Move Project and whyimove.com. In 2015, Lisa was named Life Fitness’s Global Personal Trainer to Watch Top Ten Finalist and was the sole Canadian representation at the international event. Lisa was the 2012 recipient of the Alberta Certified Exercise Physiologist Recognition Award and the 2010-2011 recipient of the University of Alberta’s Campus Recreation Building Block Award. She sits on the editorial advisory board for the Alberta Centre for Active Living WellSpring publication, the Alberta Centre for Active Living Research Advisory Committee and the Nourish Move Thrive Advisory Group. For more information please visit her website.
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Learn about The Why I move project.
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Lisa Workman
Kathy Sima
Kathy is a freelance writer and co-founder of Tweenhood.ca, an online magazine for parents of tweens. Her interests include gardening, hiking, cooking, photography and travel. She is the proud mom of two teenagers who are growing up way too fast. Kathy loves to escape to the forest whenever possible, with or without her family and two dogs in tow. Website.
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Blue Jay Bridge
Blue Jay Bridge is a husband and father of 3. He has taught Physical Education for 15 years at the Middle School and Elementary levels. He has presented at provincial and national conferences, and was the co-chair of the 2015 MPETA MTS Phys Ed PD Day conference, a provincial conference attended by over 700 educators. Visit his website.
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Deb Lowther
Deb Lowther is a mother of 3 daughters who, when not running after the kids, is trail running. She contributes family health articles to many websites and magazines and ensures her own family has fun while eating healthy & staying active.  Deb shares inspiring tips on her website Raising Healthy Kids, and handle all websites and social media for her husband’s business, Boomer Nutrition. Websites: Raising Healthy Kids, and Boomer Nutrition
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Calabrina Boyajian
Calabrina Boyajian served as Director, Reebok University Resolution Days and has been a fitness director for over 17 years. Chief agent at Fitnesspresenters.com, she has represented clients that include the Reebok Master Team among others. She starred on TV with Sharon Mann on her show, In Shape With Sharon Mann, and wrote the show’s ‘Fit Tips”. Calabrina is a Lebert master trainer and teaches various fitness classes at The Granite Club, Glendon Athletic Club at York University and other health and fitness clubs in Toronto. She also trains clients, specializing in those with Diabetes. She appears regularly as a fitness expert on CTV’s Canada AM. Website:
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Bernice Rose
Bernice Rose is Director of Health & Fitness at the Humber Community YMCA in Corner Brook, Newfoundland where she has been a volunteer and staff member for 25 years.  She is known throughout her community as an avid fitness enthusiast.  For three consecutive years, she won the Achievement in Community Excellence Active Living Champion Award with the City of Corner Brook! Bernice enjoys teaching fitness classes, snowshoeing, running, and cycling.twitter logofacebook logo

Be sure to visit our blog for inspiration, motivation and tips!

Become a certified instructor.

Going uphill

Keep your poles more upright and in front of you. Lean forward slightly, and use the poles to help push you up the hill. If necessary, bend your elbows, but remember to transition back to the straight arm technique at the top of the hill
Barb Gormley, Director of Education

Tips from the Best